Gift calendar for all the company's female staff celebrating International Women's Day (traditional Western European holiday on the 8th of March)
Leading line: Company's masterpieces.
Client: Vodny Mir, seafood production comp.
www.vodnyj-mir.ua
Concept: the idea of combining classical artworks and women portraits came suddenly. I had two conditions to go: lack of time and surprise gift effect. Every woman should be noted in her own way with personal approach. So I decided to browse through some classic artworks which would somehow describe the idea of each employee's occupation and would match each's character. Obviously, that was just a derivative association, not a straightforward meaning. Than I interfered in girls work routine by taking portrait photos and mentioning I was doing that for the archive so that they wouldn't know about the gift.
Illustrations are playful, kinda joky but beautiful at the same time, considering every woman wants to meet a pleasant image of herself among the timeless genre scene. Indeed, all the girls were happy and pleased to have this special occasion calendar.
Here are some of the illustrations and month layout.
Personal CEO assistant is really multifunctional.
HR senior can promote you pretty quick.
Head of foreign trade department specializes in french connection.
Marketing is all about bar attractiveness.
